It’s estimated that around 90% of people searching for a product or service are now using an online search engine. These search engines are essentially the modern day Yellow Pages, but with infinitely more potential. If someone is looking for a nearby restaurant it’s only a search a way. Instantly restaurants in the area pop up, accompanied with reviews and their locations on a map. It is simplicity at its finest.
Results are instantly delivered with minimal effort on the part of the user. The internet and the advancement of social media has also made it easier than ever for companies to connect with individual customers. Everything from Facebook, to Google+, to Twitter are viable platforms for businesses to reach out to new potential customers and deliver great customer service.
Write great content!
Stay active with your website. Google’s goal with its search engine is to bring users to high quality, relevant content. So instead of thinking about how to game the system, spend your time creating pieces with substance.
How you ask? With Google AdWords.
President, Go Cloud Based