One of the most helpful things we did before launch was send our draft site off to our friends to review and provide feedback. We had a lot of people take time out of their busy days to help us out, and for that we are extremely grateful.
The people are a smart bunch!
They provided with us with a ton of awesome, thoughtful feedback, from layout suggestions to pointing out the odd typo. The important lesson here is to listen to the people. They see your website from the most important point of view - the user’s. While you may think each page is fantastic – I’m not saying it isn't - it might not be laid out in the best way for a new visitor, who knows nothing about your business and is expecting to figure it out from your website.
Never doubt the power of the water cooler
One of my favourite things about being here at TheCodeFactory is the “water cooler” part – I've learned so much just from being around during casual conversations at lunch time. This is also where we got so much of our valuable feedback. As people would walk by, or come down to grab some coffee while we were working on the site, they would stop to chat for a few minutes and end up throwing a few suggestions our way. One of our coolest new features was the result of one of these chats; the “not sure what you’re looking for?” help feature was suggested by one of our tenants. She told us about how hard it can be to figure out which workspace option out there is best for you when you're not even sure of exactly what you need yourself.
Looking at launching a new website and aren't quite sure where to start? Feel free to get in touch by sending an email to info[at]thecodefactory[dot]ca – we'd be happy to help you get your site up and running!
Stay tuned for Lesson 4!
- Kelsey Black